<p><b>Startup Description</b></p><p>My platform is a niche SaaS tool that helps users, primarily office professionals and Excel power users, generate ready to use VBA (Visual Basic for Applications) code with AI assistance. It simplifies repetitive coding tasks by offering instant code generation tailored to specific VBA needs.</p><p>The idea was born out of the frustration of manually writing repetitive Excel macros. I created the tool to automate this process, and over time, it began gaining traction organically through Google search traffic.</p><p><b>Key Highlights:</b></p><ul><li>Annual Revenue: ~$300</li><li>Annual Profit: ~$180 (after $120 annual hosting cost)</li><li>Churn Rate: Minimal (Most subscriptions are ongoing)</li><li>LTV (Lifetime Value): ~$60</li><li>CAC (Customer Acquisition Cost): $0 (organic traffic only)</li><li>Business Margin: ~83%</li><li>~12 active paying subscribers</li><li>Steady stream of organic traffic from Google</li></ul><p><b>Team</b></p><p>A one-person operation.</p><p>Founder/Developer/Marketer: Manages the entire platform, including development, maintenance, support, SEO, and growth initiatives.</p><p><b>Tech Stack</b></p><ul><li>Frontend: Next.js</li><li>Backend/API: Node.js + Express</li><li>AI Integration: OpenAI API for code generation</li><li>Database: MongoDB</li><li>Hosting: Vercel for frontend, Railway/Render for backend API</li><li>Other Tools: Lemonsqueezy for payments, Google Analytics for monitoring traffic</li></ul><p><b>Marketing and Growth</b></p><p>Organic SEO: The site ranks for various high-intent keywords, driving most of the traffic.</p><p><b>Revenue and Profit</b></p><ul><li>MRR: $60</li><li>ARR (projected): $720</li><li>Expenses: $10/month</li><li>Profit: ~$50/month</li><li>CAC: $0</li><li>LTV: ~$60</li><li>Retention: High, low churn due to the stickiness of the use case</li></ul><p><b>Return on Investment</b></p><p>At current revenue and profit levels, the payback period is 12 months. However, this can be reduced significantly through:</p><ul><li>Introducing annual billing plans</li><li>Adding tiered pricing (e.g., premium features, team plans)</li><li>Running basic PPC or content campaigns to drive new users</li><li>One can also remove the free plan</li></ul><p><b>Startup Assets</b></p><ul><li>Custom-built SaaS platform with a clean codebase</li><li>SEO-optimized website ranking on Google</li><li>Active Stripe account with recurring subscribers</li><li>User database (email + usage history)</li><li>Google Analytics data</li><li>The entire source code and deployment setup</li><li>Domain</li></ul><p><b>Risks</b></p><ul><li>SEO Dependency: Current growth depends entirely on organic search traffic. Any major Google algorithm update could impact visibility.</li><li>Niche Size: VBA, as a technology, has a limited user base, though it remains heavily used in enterprise environments.</li><li>Single Revenue Stream: Currently offers only one plan; no upsells or diversified monetization.</li></ul><p><b>Summary</b></p><p>My platform is a lean, profitable, and stable micro-SaaS that:</p><ul><li>Requires minimal effort to run</li><li>Has organic growth and real users</li><li>Offers high margins and zero CAC</li><li>Has room for easy monetization expansion</li></ul><p>It’s a great acquisition for someone looking to own a low-maintenance SaaS or integrate it into a broader suite of office/productivity tools.</p></br>✅ $300 in ARR✅ 12 customers✅ Business model: SaaS✅ Built with Next.js, OpenAI, MongoDB