<p><b>Startup description</b></p><p>My project is a LinkedIn outreach automation Chrome extension launched in 2017. It enables users to automate connection requests and follow-up workflows directly within LinkedIn.</p><p>The product was originally built to support business research and outreach workflows and evolved into a commercial SaaS.</p><p>Since 2019, the product has generated over $415,921 in total revenue.</p><p>It currently produces approximately $1,500 in monthly recurring revenue at ~95% profit margins and requires minimal ongoing maintenance.</p><p><b>Key highlights:<b></b></b></p><p>• Total Revenue Since 2019: $415,921+</p><p><b>Team</b></p><p>The product has been operated as a solo founder project since its inception.</p><p>Responsibilities have included development and infrastructure management.</p><p>In recent years, the product has operated in low-maintenance mode, requiring only periodic technical updates.</p><p>No full-time team is required for ongoing operation.</p><p><b>Marketing and growth</b></p><p>Growth has primarily been organic, driven by search traffic and category demand within LinkedIn automation.</p><p>Limited paid acquisition experiments were conducted, but were not systematically optimized or scaled.</p><p>In recent years, there were no structured growth initiatives, pricing optimization, or channel expansion strategies.</p><p>The product has been maintained rather than actively scaled.</p><p><b>Revenue and profit</b></p><ul> <li>MRR: ~$1,300</li> </ul> <ul> <li>Since 2019, the product has generated over $415,921 in total revenue.</li> </ul> <p>The business continues to operate profitably with minimal operational overhead.</p><p><b>Return on investment</b></p><p>At current performance levels (~$21,000 annual profit), the acquisition implies an approximate 3.5 year payback period under passive management.</p><p>However, current revenue reflects a maintenance-only model. With active growth execution, including pricing restructuring, reactivation of ~2,000 historical buyers, and systematic acquisition testing, a capable operator could significantly compress this timeline.</p><p><b>Risks</b></p><p>The product depends on LinkedIn’s platform structure and requires occasional selector updates when UI changes occur.</p><p>These risks are typical within the LinkedIn automation space and manageable for technically capable operators.</p><p><b>Summary</b></p><p>7+ years of operating history.</p><p>The current founder is reallocating focus to other ventures and is seeking a buyer positioned to scale and expand this established product.</p><p>✅ $21,400 in ARR</p><p>✅ 70 customers</p><p>✅ Business model: SaaS</p><p>✅ Built with Express.js, Node.js, JavaScript</p>