<p><b>Startup description</b></p><p>My startup is a browser extension and complementary Salesforce app designed to simplify and secure the experience of using multiple Salesforce orgs. Key features include:</p><ul><li>Visual Org identification: Customize tab colors and titles so you can instantly recognize different Salesforce environments.</li><li>Password management: Store and autofill Salesforce credentials securely.</li><li>Quick Links library: Save frequently used URLs for fast access.</li><li>Quick Console with plugins: Boost productivity with admin or developer tools.</li><li>Cross-device sync: Keep settings consistent across browsers and computers.</li><li>Secure storage: Encrypt sensitive data locally for enhanced privacy.</li></ul><p><b>Key highlights:<b></b></b></p><ul><li>Annual revenue: $18k</li><li>Annual profit: $17.5K</li><li>Churn rate: N/A</li><li>Paying users: 722 (recurring membership)</li><li>Product online since 2016, paying users since 2021.</li></ul><p><b>Team</b></p><p>Only the owner.</p><p><b>Tech Stack</b></p><p>Browser extension (manifest V3) published on Chrome and Edge stores. Firefox still in manifest V2.Planning to release a brand new UX for all 3 browsers (70% done).</p><p><b>Marketing and growth</b></p><p>So far, word of mouth and Salesforce community support.</p><p><b>Revenue and profit</b></p><p>722 paying users (currently active subscriptions, this translates to 1,100 payments, as seen in the Gumroad analytics), 3 tiers (lite, full, and team/enterprise), $18k revenue last 12 months, around $500 fixed costs yearly. Freemium installations 87k (as of 07.2025), increasing around 1k a month. There is a huge opportunity to build an internal community or use the extension as an entry point for other services.</p><p><b>Return on investment</b></p><p>There is a constant monthly revenue of a minimum $900, most subscriptions/renewals start in the first months of the year.</p><p><b>Startup assets<b></b></b></p><ul><li>Extension code and backend code repositories (GitHub)</li><li>Available graphic assets</li><li>Domain</li><li>Heroku backend pipelines and portal pipelines (licensing validation)</li><li>AppExchange listing handover (extension and additional Salesforce native app for credential sharing)</li><li>LinkedIn / X official accounts</li><li>Available documentation</li><li>Gumroad payment system handover</li><li>Mailing list subscribers.</li></ul><p><b>Risks</b></p><p>We suggest activating marketing actions for cross-selling. Especially to sell licenses to Salesforce-related companies (team license).</p><p><b>Summary</b></p><p>The extension is installed in more than 87k laptops, widely adopted among the Salesforce community. It's definitely a good hook to sponsor new service products.</p></br>✅ $18,000 in ARR✅ 722 customers✅ Business model: SaaS✅ Built with Node.js, JavaScript