<p><b>Startup Description</b></p><p>This business sells premium Notion templates designed for productivity, organization, and business workflows. Over the past 2+ years, I've created and sold 26 templates (14 paid, 12 free), grouped into thematic bundles like "Personal," "Freelance," and "Startup."</p><p>It started as a side project during my work as a Notion Certified Consultant. After helping clients build custom workspaces, I realized there was a scalable opportunity in turning these systems into standalone products that could help more people.</p><p>Templates are hosted on Webflow, transactions are handled through Gumroad, and are supported by email automations and a growing newsletter. The business also monetizes through sponsors in the newsletter/blog.</p><p><b>Key Highlights</b></p><ul><li>Annual Revenue: $23,436</li><li>Annual Profit: ~$21,490</li><li>Churn Rate: N/A (one-time product sales)</li><li>LTV: ~$46.87</li><li>CAC: &lt;$1 (Organic/SEO-driven acquisition)</li><li>Profit Margin: ~92%</li><li>Customers: 50,0000+ worldwide</li><li>Email List: 14,223 active</li><li>Newsletter Open Rate: 50.51%</li><li>Newsletter CTR: 3.29%</li><li>Website Traffic (Last 30 Days): 21k views</li><li>Bounce Rate: 48%</li><li>Avg Engagement Time: 37s</li></ul><p><b>Team</b></p><p>The business is fully run by a solo founder (Notion Certified Consultant). I handle product creation, customer support, newsletter writing, automation setup, and website maintenance. All processes are documented, and automations reduce daily workload to under 2 hours/week.</p><p><b>Tech Stack</b></p><ul><li>Webflow – for the marketing website and product pages</li><li>Notion – for product development and content creation</li><li>Make (Integromat) – for workflow automations (email, sales, delivery)</li><li>Beehiiv – for newsletter and list growth</li><li>Gumroad – for checkout and delivery</li><li>Google Workspace – for business email</li><li>Senja – for testimonial collection</li><li>Namecheap – for domain registration</li></ul><p><b>Marketing and Growth</b></p><ul><li>SEO / Content Marketing:Main source of traffic (organic + long-tail blog content).</li><li>Newsletter:Weekly newsletter with strong open and click rates. Also monetized via sponsorships.</li><li>Free Templates as Lead Magnets:12 high-quality free templates drive signups and top-of-funnel traffic.</li><li>Social Media (Light use):TikTok, YouTube, and Instagram exist but were not core to growth. Huge opportunity for expansion here.</li><li>No Ads:All growth so far has been organic. Paid ads haven’t been tested yet.</li></ul><p><b>Revenue and Profit</b></p><ul><li>Annual Revenue (AR): $23,436</li><li>Annual Expenses: $1,946</li><li>Annual Profit: $21,490</li><li>Gross Margin: ~92%</li><li>CAC: &lt;$1</li><li>LTV: ~$47</li><li>MRR: N/A (one-time sales)</li><li>Retention / Churn: N/A, but a high number of repeat buyers through bundles</li><li>Content Revenue (last 12 months): ~$6,300 from sponsors (minor, not core yet)</li></ul><p><b>Return on Investment</b></p><p>At the current revenue and profit, a buyer can expect a full return on investment in ~4 years without growth. However, with basic optimization (ads, social media, upsells), ROI could be shortened to 12–24 months.</p><p><b>Startup Assets</b></p><ul><li>Templates (26 total): 14 premium, 12 free (used as lead magnets) &amp; 6 curated bundles</li><li>3 domains</li><li>Website (Localized in English and French)</li><li>Newsletter + Email List</li><li>Social Media Accounts:TikTok: 496 followers, YouTube: 388 subscribers, Instagram: 40 followers, Pinterest: 1 follower</li><li>Other:All automations and Make workflows. All marketing materials, product mockups, and video content. All business accounts (Gumroad, Beehiiv, Webflow, etc.)All rights to the brand, website, and intellectual property.</li></ul><p><b>Risks</b></p><ul><li>Market Dependence on Notion:If Notion declines in popularity, interest in templates could drop. That said, Notion’s user base is still growing strongly globally.</li><li>Founder Branding (Low risk):While built by a Notion consultant, the brand isn’t tightly tied to my name, making the transition easier.</li><li>No Recurring Revenue:Business is based on one-time purchases. However, bundling and newsletter monetization help soften this.</li></ul><p><b>Mitigation:</b>The site and products are evergreen, and adding memberships, mini-courses, or services could stabilize recurring revenue.</p><p><b>Summary</b></p><ul><li>&nbsp;High-margin digital product business with low overhead</li><li>&nbsp;Large, engaged email list (41k total, 14k active)</li><li>&nbsp;French market is growing strongly</li><li>&nbsp;Built-in growth potential (social, ads, SEO, upsells)</li><li>&nbsp;Fully automated backend</li><li>&nbsp;Valuable Notion template IP + established brand</li><li>&nbsp;Revenue-backed business with $21k+ annual profit</li><li>Minimal time commitment (1–2 hours/week)</li></ul><p>✅ $23,436 in Annual Revenue✅ 1,000 customers✅ Business model: One-time sales+Sponsorship✅ Built with Notion, Beehiiv, Webflow