<p><b>Startup Description</b></p><p>My startup is a WordPress plugin that helps website owners create high-converting Amazon affiliate content using Gutenberg and Elementor blocks.</p><p><b>Key Highlights </b></p><ul> <li>Established WordPress plugin listed on WordPress.org with 10,000+ active installations</li> <li>Designed specifically for Amazon affiliate marketers</li> <li>Provides multiple Gutenberg and Elementor blocks for affiliate content</li> <li>Includes Amazon integration to simplify affiliate link management</li> <li>Proven subscription-based recurring revenue model</li> <li>Uses Freemius for licensing, payments, and subscription management (easy ownership transfer)</li> <li>Stable plugin with low ongoing support load</li> <li>Strong SEO and content growth opportunity with a relatively new website</li> </ul> <p><b>Biggest Opportunities for a New Owner</b></p><ul> <li>Invest in SEO and content marketing to attract affiliate bloggers</li> <li>Improve the website design and conversion rate</li> <li>Expand premium features and Amazon-related integrations</li> <li>Target the large existing free user base for upsells</li> <li>Add support for additional affiliate networks beyond Amazon</li> </ul> <p><b>Monetization</b></p><ul> <li>Freemium model</li> <li>Free version available on WordPress.org</li> <li>Premium plans sold via recurring subscriptions through Freemius</li> </ul> <p><b>Day-to-Day Operations</b></p><ul> <li>Responding to a small number of support tickets</li> <li>Occasional maintenance updates and compatibility checks</li> <li>No active marketing or content production required at the moment</li> </ul> <p><b>Estimated Time Commitment</b></p><ul> <li>Approximately 1–3 hours per week</li> <li>Additional time can be invested if the new owner focuses on growth and marketing</li> </ul> <p><b>Customers </b></p><ul> <li>Primary customers are Amazon affiliate bloggers and content creators</li> <li>Users include niche site owners, review sites, and affiliate marketers</li> <li>Customer base is international, acquired mainly via WordPress.org</li> <li>Existing premium users are engaged and subscribed on a recurring basis</li> <li>Large free user base provides strong conversion potential</li> </ul> <p><b>Customer acquisition currently relies on:</b></p><ul> <li>WordPress.org plugin directory</li> <li>Organic discovery inside the WordPress admin</li> </ul> <p>No paid advertising or outreach campaigns are currently in place.</p><p><b>Financials</b></p><ul> <li>Revenue is generated through subscription-based premium plans</li> <li>The plugin already has active recurring subscriptions</li> <li>Revenue growth has been limited due to lack of active development and marketing</li> <li>No major operational expenses beyond basic maintenance</li> </ul> <p><b>Additional Notes</b></p><ul> <li>The plugin was acquired by us approximately 1.5 years ago</li> <li>At the same time, we acquired multiple other plugins and were unable to give it the attention it deserves</li> <li>The website was created about 1 year ago and has not been actively optimized</li> <li>Before that, there was no dedicated website or SEO strategy</li> <li>Ownership transfer is straightforward via Freemius, including all active subscriptions</li> <li>The plugin is stable, well-reviewed, and has strong long-term potential in the affiliate marketing space.</li> </ul> <p>✅ $30,000 in ARR</p><p>✅ 236 customers</p><p>✅ Business model: Freemium</p><p>✅ Built with WordPress, PHP, CSS</p>