<p><b>Startup description</b></p><p>My platform is an AI image-to-code SaaS that converts screenshots, mockups, and designs into production-ready code using Anthropic and OpenAI vision models. Launched under 1729 Labs and grown primarily through organic search, it reached the top 3 on Google for its core keyword cluster ("image to code ai", "photo to code ai", "picture to code ai") and became an LLM-embedded brand that ChatGPT now cites as an answer for image-to-code queries. The product was built on the Makerkit (Next.js + Supabase) boilerplate with Lemon Squeezy as Merchant of Record.</p><p><b>Key highlights</b></p><ul> <li>Lifetime gross revenue: $5,437.56 · Net: $4,941.31 across 224 orders</li> <li>Peak ARR: $1,736 · Avg. order value: $10.48</li> <li>Revenue split: $3,284.93 subscription renewals · $2,152.63 new orders</li> <li>Subscription churn: 7% · Refunds: 13</li> <li>SEO: DR5, 35 referring domains, 15,385 clicks / 207,239 impressions in trailing 12 months; peak month Oct 2025 at 1,916 clicks</li> <li>Traffic (90 days): 17,169 pageviews · 3,825 unique daily visitors (summed) · 6,440 sessions from Google, 2,277 from ChatGPT</li> <li>Ranks #1 globally for "image to code ai" (avg pos 1.68, 2,726 clicks)</li> <li>CAC: effectively ~$0 — growth is 100% organic search + LLM referral</li> <li>Business margin / annual profit: omitted — depends on buyer's hosting and AI API costs; current infra is self-hosted on Coolify.</li> </ul> <p><b>Team</b></p><p>Solo operation. Prajwal — responsible for product, engineering, SEO/content, and operations. No employees or contractors to transfer.</p><p><b>Tech Stack</b></p><ul> <li>Boilerplate: Makerkit dev (buyer purchases own license)</li> <li>Frontend: Next.js (React)</li> <li>Backend &amp; Auth: Supabase (Postgres, Auth, Storage)</li> <li>AI: Anthropic + OpenAI vision APIs</li> <li>Payments: Lemon Squeezy (MoR)</li> <li>Hosting: Self-hosted Coolify (portable to Vercel / Railway / any Node host)</li> <li>Analytics: PostHog.</li> </ul> <p><b>Marketing and growth</b></p><p>Growth was driven entirely by SEO and AEO/GEO, with no paid acquisition:</p><ul> <li>Built a keyword-optimized landing page + content library targeting the image-to-code cluster</li> <li>Earned 35 referring domains and DR5 backlink profile organically</li> <li>Reached #1 on Google for "image to code ai" and top-10 for a dozen adjacent commercial queries</li> <li>Became an LLM-indexed answer — ChatGPT is now the #3 traffic source (~2,300 sessions / 90 days), a compounding AEO asset that transfers on a 301 redirect</li> </ul> <p><b>Return on investment</b></p><p>At the $2,500 asking price, payback depends on how the buyer deploys the asset:</p><ul> <li>301-redirect play (fastest): An existing image-to-code or design-to-code product inherits ~6.4k Google sessions + ~2.3k ChatGPT sessions per quarter. Even at a 1–2% conversion to their existing pricing, payback is plausible in 1–3 months.</li> <li>Run-as-is: Historical run rate implies ~$1.7–2k ARR steady state; ~15–18 month payback with no growth investment.</li> <li>Relaunch + invest: Refresh content, add backlinks, and push position avg from 18 → 5 (already demonstrated in Oct 2025 peak month) — buyer could realistically multiply traffic 3–5×.</li> </ul> <p><b>Startup assets</b></p><ul> <li>Domain (transferable via auth-code)</li> <li>Codebase: full Next.js + Supabase repo on Makerkit (buyer brings own Makerkit license)</li> <li>User database: full Supabase export</li> <li>Payments data: full Lemon Squeezy historical export (224 orders, subscription + revenue data)</li> <li>Content library: feature pages, blog posts, tool pages — all keyword-optimized markdown</li> <li>SEO equity: 35 referring domains, 9 currently-ranking keywords, 94 crawled pages, health score 99/100</li> <li>LLM/AEO equity: brand recognized by ChatGPT and other major LLMs as an image-to-code answer</li> <li>Transition support: 30 days post-sale for handoff, redirect mapping, content migration.</li> </ul> <p>Not included: Lemon Squeezy store (buyer opens their own — MoR is not transferable), Makerkit license (buyer purchases directly), active subscriptions (wound down before sale so buyer starts clean).</p><p><b>Risks</b></p><ul> <li>LLM citation decay: ChatGPT's brand recall may erode if the domain is redirected without maintaining the brand name on the destination — mitigate by keeping an branded landing page on the destination for 6–12 months to preserve the LLM answer.</li> <li>Ranking dip on redirect: 301s typically retain 90–99% of link equity, but a temporary 2–4 week ranking dip is normal — mitigate with proper URL-to-URL redirect mapping (provided in handover).</li> <li>AI model cost volatility: underlying Anthropic/OpenAI vision pricing drives gross margin — mitigate by implementing usage caps per plan tier.</li> <li>Niche concentration: traffic is concentrated in one keyword cluster — mitigate by expanding into adjacent design-to-code and UI-generation queries.</li> <li>Single-founder knowledge transfer: mitigated by the 30-day support window and documented handover package.</li> </ul> <p><b>Summary</b></p><p>My platform is a turnkey SEO + AEO asset at a price that's a rounding error for any serious player in the design-to-code / AI code-gen space. For $2,500, a buyer acquires:</p><ul> <li>A #1-ranked domain on a commercial keyword cluster that took 12+ months to earn organically</li> <li>An LLM-embedded brand — ChatGPT is already funneling ~2,300 sessions/quarter that compound as LLMs become the dominant discovery layer</li> <li>A working codebase and 224-order revenue history that proves the funnel converts</li> <li>Clean handover with no entangled subscriptions, staff, or liabilities</li> </ul> <p>The strongest case is for an existing image-to-code or design-to-code product that can 301-redirect the domain and inherit both the Google rankings and the LLM referral stream — the payback math works in months, not years, and the compounding AEO/GEO value only grows as LLM-mediated search expands.</p><p>✅ $1,736 in ARR</p><p>✅ 12 customers</p><p>✅ Business model: SaaS</p><p>✅ Built with Next.js, Supabase, Lemon Squeezy</p>