<p>AI platform that puts 25 models from eight providers (GPT-5.6, Claude Opus 5, Gemini, Grok, Perplexity and more) in one subscription, with a secure mode on Swedish servers, image generation, a document editor, AI colleagues, a student mode, a team plan, a developer API and an iOS app. It started in late 2025 as a tool for a Swedish AI learning community that wanted one place to use every model and learn prompting while doing it. First paying customers came from that community; the student plan followed in March 2026 through a partnership with Sweden’s largest student discount platform.</p><p><b>Key highlights:</b></p><ul> <li>Revenue since launch (Oct 2025 to Oct 2026): 20,254 USD</li> <li>Profit since launch, before hosting: 13,473 USD</li> <li>MRR at list price: 2,371 USD, 114 active subscriptions</li> <li>Customers who have paid: 164, of which 80 paid three or more months</li> <li>Average revenue per paying customer to date: 123 USD</li> <li>CAC: 0 USD, no paid marketing ever</li> <li>Gross margin after AI and payment costs: 82 percent</li> <li>1,107 registered users, 64,000 messages, 3,981 images generated</li> </ul> <p><b>Team</b></p><p>I run it part-time: one on product, growth, and support; one on operations, finance, and partnerships. Most of the code has been built and maintained with AI coding tools, so the engineering load is low.</p><p><b>Tech stack</b></p><p>React 18, TypeScript, Vite and Tailwind with shadcn/ui for the web app. Supabase for PostgreSQL, auth, storage and 92 Deno edge functions. Stripe for subscriptions, team seats, top-ups and API credits. Direct integrations with Anthropic, OpenAI, Google, xAI, Perplexity and ByteDance, plus Swedish-hosted models for secure mode and Cohere for document retrieval. Resend for email. Expo and React Native for the iOS app with over-the-air updates. Frontend hosted on Lovable with GitHub sync.</p><p><b>Marketing and growth</b></p><p>No paid marketing. Growth came from a Swedish AI community run by the founders, organic LinkedIn posts and a newsletter, which produced the first 300 users and the January 2026 launch spike. The student partnership listing has become the largest channel: 11 percent of site traffic and 42 new student subscriptions in October 2026 alone. SEO pages (12 blog posts, 110 prompt templates, model guide, FAQ) deliver another 11 percent of traffic. Result: 1,107 sign-ups and 164 paying customers at zero acquisition cost.</p><p><b>Revenue and profit</b></p><ul> <li>Gross revenue: 20,254 USD since launch in October 2025.&nbsp;</li> <li>Direct costs: 2,910 USD (AI tokens 2,173, payment fees 737).&nbsp;</li> <li>Profit after VAT, refunds and direct costs: 13,473 USD.&nbsp;</li> <li>MRR at list price 2,371 USD;&nbsp;</li> <li>Cash collected in September 2026 was 1,149 USD, the difference being free first months for students and a few comped accounts.&nbsp;</li> <li>Peak month May 2026 at 1,951 USD.&nbsp;</li> <li>646 subscriptions have been started, 164 customers converted to paying, 80 retained for three or more months.&nbsp;</li> <li>Plans: Student 18 USD, Lagom 23 USD, Komplett 45 USD, Team 20 USD per seat, API 30 USD per month.</li> </ul> <p><b>Return on investment</b></p><p>At the asking price of 58,000 USD and current list-price MRR with an 82% margin, payback is about 30 months with no growth. The faster route is paid acquisition: CAC is currently zero and a paying customer is worth 123 USD to date, so even 30 to 40 USD per acquired customer pays back quickly. Doubling subscriptions, which the student channel alone has shown is possible in a semester, brings payback under 18 months. Selling the team plan to Swedish companies is the untouched upside.</p><p><b>Startup assets</b></p><ul> <li>Full source code for the web app and the iOS app (two GitHub repositories, 4,900 commits)</li> <li>Published iOS app in the App Store</li> <li>User database with 1,107 registered accounts and 114 active subscriptions</li> <li>Stripe account history with 646 subscriptions and 164 paying customers</li> <li>The .ai domain, with 5,057 unique visitors in the last 90 days</li> <li>12 blog posts, 110 prompt templates and SEO landing pages</li> <li>25 model integrations, 34 AI colleague configurations, 23 student course setups</li> <li>Student discount platform partnership listing</li> <li>Supabase, Stripe, Resend, Expo and provider accounts, transferred with the business</li> </ul> <p>Not included: the founders’ community, newsletter and personal social accounts.</p><p><b>Risks</b></p><ul> <li>Revenue has declined from the May 2026 peak. Part is student seasonality (46 cancellations in June, 57 new in September), part is the absence of any marketing. A buyer with a marketing budget addresses both.</li> <li>Growth so far relied on the founders’ audience, which does not transfer. The student partnership and SEO do transfer and already deliver 22% of traffic.</li> <li>AI cost rose to 36% of gross revenue in October 2026 as users moved to premium models. Credit budgets per plan already cap this; a buyer can tighten them or steer users to cheaper models.</li> <li>Swedish market only. The code is language-agnostic, but expansion means localisation.</li> <li>Dependence on third-party model providers. Eight providers are integrated, so no single one is critical.</li> </ul> <p><b>Summary</b></p><p>A complete, revenue-generating AI platform with 82% gross margin, 164 paying customers and a student acquisition channel that keeps producing without spend. Every dollar earned so far came with zero marketing. The asking price is 2.0x list-price ARR. A buyer who adds a marketing budget, expands beyond Sweden or sells the team plan to companies starts from a working product, a converting funnel and a retained customer base rather than from zero.</p><p>✅ $20,254 TTM revenue</p><p>✅ 114 customers</p><p>✅ Business model: SaaS</p><p>✅ Built with Lovable, Supabase, Stripe</p>