<p>My agency is a ready-to-operate Digital OOH advertising business offering brands advertising campaigns on digital screens in attractive locations. The business operates as an intermediary, acquiring clients and purchasing media space from screen operators.</p><p><b>Key highlights</b></p><ul> <li>Annual revenue: approximately PLN 150,000 generated during around 4 months of active operations</li> </ul> <ul> <li>Annual profit: approximately PLN 70,000 during the active period</li> </ul> <ul> <li>Business margin: approximately 50% per campaign</li> </ul> <ul> <li>Customers: 10+ clients</li> </ul> <ul> <li>Campaigns completed: 10+ campaigns</li> </ul> <ul> <li>Fixed costs: PLN 0</li> </ul> <ul> <li>Geographic coverage: Warsaw plus access to advertising inventory in other Polish cities</li> </ul> <p><b>Team</b></p><p>The business can currently be operated without a permanent team. Sales are handled directly with clients, while campaign execution is outsourced to existing screen operators. The buyer can continue operating it independently or integrate it into an existing sales or marketing team.</p><p><b>Tech Stack</b></p><p>The business uses a simple setup consisting of a website, domain, email, social media and standard sales and communication tools. No proprietary technology or complex infrastructure is required.</p><p><b>Marketing and growth</b></p><p>Growth was primarily driven by direct B2B sales, outreach and partnerships. The business acquired more than 10 clients and completed more than 10 campaigns, including campaigns for recognizable brands and creators. Some clients returned with additional campaigns.</p><p><b>Revenue and profit</b></p><p>The business generated approximately PLN 150,000 in revenue and approximately PLN 70,000 in profit during around four months of active operations. Average campaign margin was approximately 50%. The business has no fixed costs and does not require ownership of screens, employees or significant working capital.</p><p><b>Return on investment</b></p><p>At the asking price of PLN 87,000, the business can potentially recover the acquisition cost through continued campaign sales. Based on historical profitability, the theoretical payback period is approximately 5 months of comparable performance.</p><p><b>Startup assets</b></p><ul> <li>The brand</li> </ul> <ul> <li>Domain and website</li> </ul> <ul> <li>Instagram account with approximately 1,300 followers</li> </ul> <ul> <li>Other social media accounts</li> </ul> <ul> <li>Business email address</li> </ul> <ul> <li>Sales and marketing materials</li> </ul> <ul> <li>Database of potential clients</li> </ul> <ul> <li>Campaign portfolio</li> </ul> <ul> <li>Know how and proven sales model</li> </ul> <ul> <li>Relationships with screen operators</li> </ul> <ul> <li>Access to advertising inventory in Warsaw and other Polish cities</li> </ul> <ul> <li>Existing arrangements and cooperation opportunities with media operators.</li> </ul> <p><b>Risks</b></p><p>The main risk is dependence on sales activity and the ability to consistently acquire B2B clients. This can be reduced by integrating the business into an existing sales team, expanding into additional cities and increasing outbound sales activity. The business also depends on relationships with external screen operators, although multiple locations and operators are available.</p><p><b>Summary</b></p><p>This is a tested and profitable Digital OOH business that generated approximately PLN 150,000 in revenue and PLN 70,000 in profit during around four months of active operations, with zero fixed costs. The business is currently underutilized due to the owner's lack of time and can be taken over and developed immediately. The strongest growth opportunities are B2B sales, expansion into additional cities and integration with an existing advertising agency, media house or sales team.</p><p>✅ $25,000 TTM revenue</p><p>✅ 12 customers</p><p>✅ Business model: Commission</p><p>✅ Built with Google Sheets</p>