<p><b>Startup description</b></p><p>Formula 1 continues to experience strong global audience growth, particularly among younger audiences and social-first fans.</p><p>My product is a Formula 1 fan engagement app where users predict the top 10 finishing drivers for each race weekend and score points based on prediction accuracy. Users compete across global, public, and private leagues throughout the F1 season.</p><p>Originally started as a game between friends, it evolved into a fully published mobile app available on app stores.</p><p>Unlike traditional F1 fantasy products such as F1 Fantasy or GridRival, my app focuses on simplicity, accessibility, and fan freedom rather than complex budget systems and restrictive gameplay mechanics.</p><p><b>Key highlights:<b></b></b></p><ul> <li>12,757 total users</li> <li>31m+ average engagement time per active user</li> </ul> <ul> <li>10,078 returning users</li> </ul> <ul> <li>50%+ year-over-year growth</li> </ul> <ul> <li>16.8 engaged sessions per active user</li> </ul> <ul> <li>£2–5 monthly operating costs</li> </ul> <ul> <li>Operationally profitable</li> </ul> <ul> <li>In-app purchases and ad monetisation implemented</li> </ul> <ul> <li>Strong sponsorship and partnership potential.</li> </ul> <p><b>Team</b></p><p>I'm the solo founder and operator. I designed, developed, marketed, and maintained the app independently.</p><p>Using my front-end development background alongside modern AI coding tools, I built the app from concept through to launch and growth.</p><p><b>Tech Stack</b> </p><ul> <li>React Native&nbsp;</li> <li>Expo&nbsp;</li> <li>Firebase</li> </ul> <p><b>Marketing and growth</b></p><p>At the start of the 2025 Formula 1 season, I ran a paid influencer campaign with two TikTok creators, each publishing two promotional videos.</p><p>- Total spend: ~£3,500</p><p>- Users acquired: 6,000-8,000</p><p>- Customer acquisition cost (CAC): ~£0.50/user</p><p>At the beginning of the 2026 season, no paid social marketing was conducted. Despite this, the app still organically acquired an additional ~2,000 users through in-app growth loops and existing user engagement.</p><p><b>Social Channels</b></p><ul> <li>Instagram: 620 followers</li> </ul> <ul> <li>TikTok: 183 followers / 3,936 likes</li> </ul> <p>User engagement increases significantly when social content is actively posted during the F1 season.</p><p>The platform presents strong opportunities for:</p><ul> <li>Sponsorships</li> </ul> <ul> <li>Affiliate partnerships</li> </ul> <ul> <li>Betting partnerships</li> </ul> <ul> <li>Motorsport brand collaborations</li> </ul> <ul> <li>Premium subscription features</li> </ul> <p>Due to its direct access to a highly engaged Formula 1 audience.</p><p><b>Revenue and profit</b></p><p>The app is currently operationally profitable.</p><p>Current Revenue</p><ul> <li>~£20 MRR from in-app purchases</li> </ul> <ul> <li>~£2–5 monthly infrastructure costs.</li> </ul> <p>Google Ads were enabled during the first two months of the 2025 F1 season and generated approximately £300 in revenue during that period before being intentionally disabled to prioritise user growth and retention.</p><p>Based on historical ad performance and current user activity, the estimated monetisation potential with ads enabled is currently approximately:</p><p>- £150+ MRR at existing scale.</p><p><b>Return on investment</b></p><p>The current asking price is £20,000.</p><p>Based on current traffic and monetisation estimates:</p><ul> <li>Estimated annual revenue potential: £1,000–1,500</li> </ul> <ul> <li>Estimated annual profit potential: £750–1,000</li> </ul> <p>With a moderate marketing push at the start of an F1 season, a realistic near-term target would be:</p><ul> <li>20,000+ users</li> </ul> <ul> <li>~£3,000-£5,000 annual revenue using current monetisation methods alone Formula 1 continues to experience strong global audience growth, particularly among younger audiences and social-first fans.</li> </ul> <p>Additional monetisation opportunities such as sponsorships, subscriptions, affiliate partnerships, and premium game modes have not yet been fully explored.</p><p><b>Startup assets<b></b></b></p><p>Included in the sale:</p><p>- Live mobile app</p><ul> <li>12,757 registered users</li> </ul> <p>~2,000 monthly active users</p><ul> <li>UK Trademark &amp; App Logo</li> </ul> <p>- Instagram account (620 followers)</p><p>- TikTok account (3,936 likes)</p><p>- Full source code</p><p>- Existing monetisation integrations</p><p>- Firebase backend infrastructure.</p><p><b>Risks</b></p><ul> <li>Dependence on continued Formula 1 audience growth and engagement</li> </ul> <ul> <li>Competition from larger fantasy sports platforms</li> </ul> <ul> <li>Seasonal engagement fluctuations tied to the F1 calendar</li> </ul> <p><b>Summary</b></p><p>My app has demonstrated consistent user growth, strong engagement metrics, and exceptionally low operating costs within one of the world’s fastest-growing sports audiences.</p><p>The platform has been built and operated entirely by a solo founder and now presents an opportunity for an acquirer to scale an already validated product through:</p><p>- larger marketing campaigns</p><p>- sponsorships</p><p>- strategic partnerships</p><p>- premium features</p><p>- community expansion.</p><p>The core infrastructure, user base, and gameplay loop are already established, with significant room remaining for commercial growth.</p><p>✅&nbsp;$300 TTM revenue</p><p>✅ 12,757 customers</p><p>✅ Business model: Ads+IAP</p><p>✅ Built with Expo, React Native, Firebase</p>