Fashion Online Store
E-commerce
Fast-growing e-commerce brand offering fashion and apparel products for men and women
Published on
August 20, 2026


$109,000
Asking Price
Main Metrics
$341,000
ARR
17,000
Customers
2025
Launched
$109,000
Asking Price
Already Sold
Main Metrics
$341,000
ARR
17,000
Customers
2025
Launched
Overview
<p><b>Startup description</b></p><p>Founded in November 2025, this is a growing online fashion brand presenting a compelling opportunity for investors seeking a scalable e-commerce business. The brand offers a diverse range of men's and women's apparel and footwear, combining contemporary style, quality, and accessibility through a flexible supplier-fulfilled operating model.</p><p>The business has generated $341K in revenue with $91.5K in net profit, maintaining a 26% net margin and 67% gross margin, demonstrating healthy profitability and efficient execution. A 2.40x ROAS and $65 average order value further reinforce the strength of its unit economics and customer acquisition strategy.</p><p>Customer acquisition is driven through Google Ads, complemented by email marketing, and supported by an established customer base of over 16K lifetime customers and approximately 4.5K monthly unique visitors. Operating on a Shopify-based, supplier-fulfilled model, the business benefits from low overhead, operational flexibility, and the ability to scale efficiently without holding inventory.</p><p>This is an opportunity to acquire a growing online fashion brand with proven financial performance, attractive margins, and multiple avenues for future growth through expanded marketing channels, product range diversification, increased customer retention, and broader market expansion.</p><p><b>Key highlights:<b></b></b></p><ul>
<li>Year Established: 2025</li>
<li>Revenue: $341,000</li>
<li>Net Profit: $91,500</li>
<li>Net Profit Margin: 26%</li>
<li>Business Model: Dropshipping</li>
<li>Platform: Shopify</li>
</ul>
<p><b>Team</b></p><p>The business is supported by an experienced e-commerce team, with dedicated specialists overseeing marketing and operations. The Marketing Manager manages Google Ads, email marketing, campaign performance, and customer acquisition, while the E-Commerce Manager handles day-to-day store management, product coordination, suppliers, orders, and operational processes. The team is available to remain with the business following acquisition, providing continuity and a smooth transition for the new owner.</p><p><b>Tech Stack</b></p><ul>
<li>Shopify: E-commerce platform for managing the online store, products, orders, payments, and customer data.</li>
</ul>
<p><b>Marketing and growth</b></p><ul>
<li>Google Ads: Primary customer acquisition channel, generating a 2.4x ROAS and consistent sales volume.</li>
</ul>
<ul>
<li>Klaviyo Email Marketing: Supported customer retention and repeat purchases through targeted campaigns and automated flows.</li>
</ul>
<ul>
<li>Product Expansion: Broadening the catalogue across men's and women's apparel and footwear increased product variety and customer appeal.</li>
</ul>
<ul>
<li>Customer Acquisition: Built a customer base of 16K+ lifetime customers, demonstrating strong market demand.</li>
</ul>
<ul>
<li>Operational Optimization: Streamlined supplier and e-commerce processes to support efficient scaling and maintain healthy margins.</li>
</ul>
<ul>
<li>International Growth: The existing model provides a strong foundation for expanding into additional international markets.</li>
</ul>
<p><b>Revenue and profit</b></p><ul>
<li>TTM Revenue: $341K</li>
</ul>
<ul>
<li>TTM Net Profit: $91.5K</li>
</ul>
<ul>
<li>Gross Margin: 67%</li>
</ul>
<ul>
<li>Net Profit Margin: 26%</li>
</ul>
<ul>
<li>Average Monthly Revenue: $38K</li>
</ul>
<ul>
<li>Average Monthly Profit: $10.1K</li>
</ul>
<ul>
<li>Average Order Value: $65</li>
</ul>
<ul>
<li>ROAS: 2.4x</li>
</ul>
<ul>
<li>Lifetime Customers: 16K+</li>
</ul>
<ul>
<li>Monthly Unique Visitors: ~4.5K</li>
</ul>
<ul>
<li>Primary Revenue Model: Direct-to-consumer e-commerce sales</li>
</ul>
<ul>
<li>Primary Acquisition Channels: Google Ads and Klaviyo email marketing</li>
</ul>
<ul>
<li>Business Model: Supplier-fulfilled</li>
</ul>
<p><b>Return on investment</b></p><p>The business offers an attractive ROI profile, with $91.5K in TTM net profit against a $109K asking price, representing an indicative 84% annual return on the purchase price based on current performance. Further upside could be achieved through scaling marketing, expanding the product range, improving customer retention, and entering new markets.</p><p><b>Startup assets<b></b></b></p><ul>
<li>Brand assets</li>
<li>Shopify store</li>
<li>Domain name</li>
<li>16K-strong customer database</li>
<li>Supplier relationships</li>
<li>Email subscriber list</li>
<li>Google Ad account</li>
<li>Content, images, and logos</li>
<li>Marketing materials and brand creatives</li>
</ul>
<ul>
<li>Business policies and operating documentation</li>
</ul>
<ul>
<li>Website files, source code, and content</li>
</ul>
<p><b>Risks</b></p><p>Key risks include rising advertising costs, changes in consumer fashion preferences, supplier or fulfillment disruptions, and increased competition. Buyers can mitigate these risks by diversifying marketing channels, expanding the supplier network, closely monitoring product performance, maintaining strong customer service, and continuously optimizing advertising and retention strategies.</p><p>For a more hands-off investment, the existing team can continue managing the business post-acquisition, providing continuity across marketing, operations, supplier coordination, and day-to-day e-commerce management.</p><p><b>Summary</b></p><p>This is an opportunity to acquire a growing online fashion brand with attractive unit economics and an established customer base of over 16K lifetime customers. Built on a scalable supplier-fulfilled model, the business operates with low overhead, flexible sourcing, and efficient fulfillment while serving the expanding online fashion market.</p><p>The business is well positioned for continued growth through expanding its product range, strengthening customer retention, and scaling existing marketing efforts across Google Ads and email marketing. Additional upside exists through increasing average order value, optimizing conversion rates, and expanding into new markets. With healthy profitability, strong margins, and a scalable operating model, this business offers both immediate cash flow and significant long-term growth potential within the global online fashion industry.</p><p>For investors seeking a hands-off acquisition, the existing team can continue managing marketing and operations after the sale, providing continuity and reducing the day-to-day involvement required from the new owner.</p><p>✅ $341,000 TTM revenue</p><p>✅ 17,000 customers</p><p>✅ Business model: One-time sales</p><p>✅ Built with Shopify</p>
$341,000
Annual Revenue
17,000
Number of Customers
Expenses
$250,000 - operating expenses and cost of goods.
Business Model
Direct-to-consumer e-commerce model selling men's and women's apparel and footwear online, with an average order value of $65. Revenue is driven through product sales, with customer acquisition primarily through Google Ads and Klaviyo email marketing.
Target Audience
Fashion-conscious men and women seeking stylish, versatile, and affordable apparel and footwear for everyday and occasion wear.
Asking Price Reasoning
The $109K asking price represents just 1.19x TTM net profit, well below typical e-commerce market multiples, offering buyers an attractive entry point into a profitable business with significant growth potential.
Reason for Selling
The business is being sold as part of broader portfolio strategy, creating an opportunity for a new owner to take over a proven e-commerce operation and continue scaling it.
Growth Opportunity
Significant growth opportunities exist through expanding the product range, scaling Google Ads, strengthening Klaviyo email marketing, increasing customer retention and AOV, diversifying acquisition channels, and expanding into international markets.
30 days free support from seller
Competitors
Other online fashion brands.
Tech Stack
Shopify.
Traffic Metrics
Revenue Metrics
How it works
$109,000
Asking Price
Main Metrics
$341,000
ARR
17,000
Customers
2025
Launched
$109,000
Asking Price
Already Sold
Main Metrics
$341,000
ARR
17,000
Customers
2025
Launched

Profitable startups straight to your inbox
Join 10,000+ entrepreneurs and investors looking for their next startup acquisition opportunity.
Oops! Something went wrong while submitting the form.





