Gamified Fitness & App Blocking Platform
Mobile app
Fitness RPG and app blocker turning exercise into XP, damage, and rewards while unlocking intentional access to selected apps
Published on
August 31, 2026


$15,000
Asking Price
Main Metrics
$1,306
ARR
42
Customers
2026
Launched
$15,000
Asking Price
Already Sold
Main Metrics
$1,306
ARR
42
Customers
2026
Launched
Overview
<p><b>Startup description</b></p><p>My app is a fitness RPG and app-blocking platform that turns real exercise into in-game progress and intentional screen time.</p><p>Users block distracting apps with Focus Shield, then earn access by completing push-ups, squats, or planks. Exercise generates damage, XP, and Combat Coins, which can be exchanged for real app usage time.</p><p>The product combines digital wellbeing, fitness gamification, and RPG progression through a 30-floor combat tower, missions, bosses, trophies, relics, streaks, and camera-based exercise tracking.</p><p>The app is designed around a simple loop: Block → Train → Earn → Progress, creating a strong foundation for engagement, retention, and future monetization.</p><p><b>Key highlights:<b></b></b></p><ul>
<li>Annual revenue: ~$1,306.</li>
<li>User Growth: Consistently acquiring new registered users (currently ~4,302 users register, ~42 new users per day).</li>
<li>Engagement: Strong social media engagement relative to follower count, demonstrating audience interest.</li>
</ul>
<p><b>Team</b></p><p>Currently led by a solo founder (the seller) with over 5 years of extensive experience in successfully launching and scaling multiple applications.</p><p><b>Tech Stack</b></p><ul>
<li><b>Frontend & Backend Framework:</b> Expo</li>
<li><b>Database:</b> Supabase (an open-source Firebase alternative, providing a robust PostgreSQL database, authentication, and real-time capabilities)</li>
<li><b>AI Integration: </b>Mediapipe Plugin offers real-time pose detection.</li>
</ul>
<p><b>Marketing and growth</b></p><p>The primary growth strategy has focused on organic social media engagement and community building:</p><ul>
<li><b>Tiktok:</b> Over ~8,500 followers with more than 1,000 posts (4 accounts), demonstrating consistent activity.</li>
<li><b>Instagram:</b> Over ~400 followers with more than ~100 posts and ~2M views (4 accounts), demonstrating consistent activity.</li>
</ul>
<p><b>Startup assets<b></b></b></p><ul>
<li><b>Application Files & Codebase:</b> All proprietary source code, frontend, backend, and database configurations.</li>
<li><b>Domain</b></li>
<li><b>Logo & Brand Assets:</b> All official logos, branding guidelines, and design assets.</li>
<li><b>User Database:</b> Database containing approximately ~4304 registered users with associated email addresses.</li>
</ul>
<p><b>Summary</b></p><p>The app represents a compelling acquisition opportunity at the intersection of fitness, digital wellbeing, gamification, and app-blocking. Rather than being another traditional fitness tracker or screen-time blocker, the app combines both into a differentiated product loop where users must physically train to earn intentional access to distracting apps.</p><p>Buyers should consider this app because:</p><ul>
<li><b>Differentiated Product Concept</b>: Combines app blocking, real-world exercise, and RPG progression into a unique Block → Train → Earn → Progress loop designed to drive repeat engagement.</li>
<li><b>Validated Product & Revenue: </b>The application is already launched, generating revenue, and has an existing registered user base, reducing the risk and development time of starting a similar product from scratch.</li>
<li><b>Low Operational Overhead: </b>Built with Expo, Supabase, and MediaPipe, allowing the product to operate with relatively low infrastructure and maintenance costs. (Currently zero cost)</li>
<li><b>Strong Organic Distribution Format</b>: providing a strong foundation for continued organic growth.</li>
<li><b>Multiple Untapped Growth Levers:</b> Significant upside remains through App Store Optimization, creator partnerships, paid acquisition, referral systems, improved onboarding, subscription optimization, and expansion of the RPG and social features.</li>
<li><b>Scalable Technical Foundation:</b> The existing codebase supports cross-platform development, authentication, database infrastructure, real-time functionality, and camera-based pose detection, giving a buyer a strong base for further development.</li>
<li><b>Complete Acquisition Package: </b>The sale includes the proprietary application codebase, backend and database configurations, domain, brand and design assets, social media presence, and existing user database.</li>
</ul>
<p>It is more than an app blocker or fitness application—it is a gamified behavior-change product with a distinctive mechanic, an existing audience, and significant room for a new owner to scale distribution, monetization, and product depth.</p><p>✅ $1,306 TTM revenue</p><p>✅ 42 customers</p><p>✅ Business model: SaaS</p><p>✅ Built with TypeScript, Expo, PostHog</p>
$1,306
Annual Revenue
42
Number of Customers
Expenses
Minimal operating costs — primarily the $99/year Apple Developer Program fee and 15% App Store commission on subscription revenue.
Business Model
Subscription-based consumer app priced at $29.99/year or $9.99/week.
Target Audience
Students, professionals, and fitness-minded users who want to reduce screen time and build healthier habits through gamified exercise.
Asking Price Reasoning
Asking price reflects a fully developed, production ready product, not a basic MVP, with optimized and distinctive UI/UX, strong brand identity, a complete feature set, and extensive original game content including 90+ boss designs, floors and items.
Reason for Selling
I’m selling the project because I currently need additional funds to cover my upcoming wedding expenses and have decided to prioritize that personal commitment.
Growth Opportunity
Scale through organic social content, creator partnerships, paid acquisition, ASO, and expanded gamification/social features.
30 days free support from seller
Competitors
Push Up arena, PushScroll.
Tech Stack
TypeScript, Expo, Posthog, Supabase.
Traffic Metrics
Revenue Metrics
How it works
$15,000
Asking Price
Already Sold
Main Metrics
$1,306
ARR
42
Customers
2026
Launched

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