Platform for Managing Ebook Highlights

Web app
One place to annotate, tag and export your Kindle and Kobo highlights
Published on
September 11, 2025
Main Metrics
$490
ARR
81
Customers
2024
Launched

$50,000

Asking Price
Already Sold
Main Metrics
$490
ARR
81
Customers
2024
Launched

Overview

<p>My project is a platform for managing ebook highlights and annotations across Kobo and Kindle. It helps users centralize notes, create custom annotations, add tags, and export to images or PDFs. The product was built as a one-time payment alternative to Readwise for readers who want to own their data without ongoing subscriptions.</p><p><b>Key Highlights</b></p><ul><li>Annual revenue: £400.</li><li>Net profit: £360 (minimal infrastructure costs).</li><li>Churn rate: 0% (one-time payment model).</li><li>Customer acquisition cost (CAC): £0 (entirely organic via Reddit posts).</li><li>Lifetime value (LTV): £25 per customer.</li><li>Active users in database: 120.</li></ul><p><b>Team</b></p><ul><li>Solo founder &amp; developer.</li></ul><p><b>Tech Stack</b></p><ul><li>Next.js (full-stack framework).</li><li>Firebase (database &amp; authentication).</li></ul><p><b>Marketing &amp; Growth</b></p><ul><li>Customer acquisition was entirely organic via Reddit posts.</li><li>No paid marketing has been tested yet, leaving room for scaling via ads, SEO, or partnerships.</li></ul><p><b>Revenue &amp; Profit</b></p><ul><li>Annual Revenue (ARR): £400.</li><li>Net Profit: £360.</li><li>Gross Margin: ~90%.</li><li>CAC: £0.</li><li>LTV: £25 (single purchase).</li></ul><p><b>Return on Investment</b></p><ul><li>Payback period depends on acquisition price.</li><li>At current revenue/profit levels, buyers can expect steady returns, with significant upside if subscription pricing or additional marketing channels are introduced.</li></ul><p><b>Startup Assets</b></p><ul><li>User database: 120 registered customers.</li><li>Codebase &amp; full IP rights.</li><li>Email list: 120 subscribers (via DB).</li></ul><p><b>Risks</b></p><ul><li>Reliance on a single marketing channel (Reddit).</li><li>Competitive market (e.g., Readwise and other note/highlight managers).</li><li>Limited current user base.</li></ul><p>Mitigation: Buyer can diversify acquisition channels, build a newsletter, or add integrations (Obsidian, Notion, Roam) to expand market.</p><p><b>Summary</b></p><ul><li>Profitable from day one with very low running costs.</li><li>Niche product-market fit among ebook readers looking for an affordable Readwise alternative.</li><li>Clean, simple codebase with room for easy feature expansion.</li><li>Upside potential: add subscriptions, expand marketing, or build integrations to scale beyond the current user base.</li></ul><p>This project is an ideal acquisition for an indie hacker or micro-acquirer looking for a lean, profitable SaaS with growth potential in the reading/knowledge management niche.</p></br>✅ $490 in Annual revenue✅ 81 customers✅ Business model: One-time sales✅ Built with Next.js, Vercel, Firebase

$490

Annual Revenue

81

Number of Customers

Expenses

$10 for a domain.

Business Model

One-time lifetime payment plan (£25 per customer).

Target Audience

Avid ebook readers (Kindle, Kobo users), students, researchers, and knowledge workers who want to centralise and manage highlights without paying ongoing subscription fees.

Asking Price Reasoning

The asking price reflects the project’s $490 annual profit, high 90% margin, and 81 paying users. It also factors in the value of a fully working product and codebase.

Reason for Selling

Busy with university work.

Growth Opportunity

There is strong potential to scale by introducing a subscription plan for premium features such as cloud sync and integrations with tools like Notion, Obsidian, and Roam. Marketing can be expanded beyond Reddit into SEO, newsletters, and partnerships.

30 days free support from seller

Competitors

Readwise.

Tech Stack

Next.js, Vercel, Firebase.

Traffic Metrics

Revenue Metrics

How it works

Main Metrics
$490
ARR
81
Customers
2024
Launched

$1,800

Asking Price
Already Sold
Founder Details
Read the story
Main Metrics
$490
ARR
81
Customers
2024
Launched

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