TikTok Unfollow Automation Extension
Browser Extension
Chrome extension helping TikTok users automatically unfollow accounts and manage their following list more efficiently
Published on
July 25, 2026
$1,000
Asking Price
Main Metrics
$15
ARR
2
Customers
2026
Launched
$1,000
Asking Price
Already Sold
Main Metrics
$15
ARR
2
Customers
2026
Launched
Overview
<p><b>Startup description</b></p><p>My product is a Chrome extension designed to help TikTok users clean up their profiles by automating the unfollowing process. Doing this manually is time-consuming and tedious, so I created a light, user-friendly extension that automates mouse clicks while mimicking natural human behavior to stay within platform safety guidelines.</p><p><b>Key highlights:</b></p><ul>
<li><b>Annual Revenue:</b> $180 ARR</li>
<li><b>Monthly Revenue:</b> $15 MRR</li>
<li><b>Annual Profit:</b> ~$170 (Minimal overhead/hosting fees)</li>
<li><b>Business Margin:</b> ~90%+</li>
<li><b>Active Users:</b> 50+ installed active users</li>
<li><b>Key Features:</b> Smart detection (skips mutual friends), customizable safety interval delays to prevent action blocks, and local execution (no password collection required).</li>
</ul>
<p><b>Team</b></p><p>Solo developer/founder project. I handle product design, JavaScript extension development, store listing maintenance, customer support, and basic growth outreach.</p><p><b>Tech Stack</b></p><ul>
<li><b>Frontend / UI:</b> HTML, CSS, Vanilla JavaScript (Chrome Extension Manifest V3).</li>
<li><b>Platform:</b> Chrome Web Store APIs, Chrome Extension Local Storage.</li>
<li><b>Backend / Payments:</b> Lightweight license/payment verification backend (e.g., Stripe / Lemon Squeezy / ExtensionPay).</li>
</ul>
<p><b>Marketing and Growth</b></p><ul>
<li><b>Organic Chrome Web Store Search:</b> Optimized title, keywords, and description targeting queries like "TikTok unfollow", "TikTok auto unfollower", and "mass unfollow TikTok".</li>
<li><b>Social & Community Outreach:</b> Posted targeted solutions in relevant subreddits (r/TikTok, r/SocialMediaMarketing) and digital marketing forums where creators seek tools to adjust their follower/following ratio.</li>
</ul>
<p><b>Revenue and Profit</b></p><ul>
<li><b>MRR:</b> $15</li>
<li><b>ARR:</b> $180</li>
<li><b>CAC:</b> ~$0 (Driven completely through organic search and forum traffic)</li>
<li><b>LTV:</b> High relative to price point, as users typically convert via small recurring monthly or annual lifetime access plans.</li>
<li><b>Margins:</b> >90% gross margin since server costs are practically zero (runs locally on the client browser).</li>
</ul>
<p><b>Return on Investment</b></p><ul>
<li><b>Payback Period:</b> Estimated at 12–18 months based on current recurring revenue.</li>
<li><b>Buyer Growth Opportunities:</b></li>
<li>Expand marketing to TikTok creators, agencies, and social media managers via targeted cold outreach or affiliate programs.</li>
<li>Add cross-browser support (Firefox, Edge, Brave Store listings).</li>
<li>Introduce freemium tier limitations to drive faster paid conversions.</li>
</ul>
<p><b>Startup Assets</b></p><ul>
<li><b>Chrome Extension Source Code:</b> Full JavaScript codebase, Manifest V3 compliant codebase.</li>
<li><b>Chrome Web Store Ownership Transfer:</b> Access/transfer of the Chrome Extension listing.</li>
<li><b>User Base:</b> 50+ active installs and existing recurring subscription accounts.</li>
<li><b>Branding & Assets:</b> High-resolution icons, promotional store graphics, and marketing copy.</li>
</ul>
<p><b>Risks</b></p><ul>
<li><b>TikTok UI Changes:</b> TikTok periodically updates its web interface, which may require minor updates to DOM selectors in the extension script. Mitigation: The code is lightweight and modular, taking under 30 minutes to adjust when UI changes occur.</li>
<li><b>Platform Action Limits:</b> Rate limits set by TikTok for rapid unfollowing. Mitigation: The built-in safety intervals and smart delay features prevent users from exceeding safe thresholds.</li>
</ul>
<p><b>Summary</b></p><p>My product offers a plug-and-play micro-SaaS with proven utility, zero customer acquisition costs, and nearly 100% profit margins. It operates on autopilot with negligible maintenance required. For a buyer looking to enter the browser extension micro-SaaS space or cross-sell to a social media audience, this provides an easy foundation to scale with targeted marketing.</p><p>✅ $15 TTM revenue</p><p>✅ 2 customers</p><p>✅ Business model: SaaS</p><p>✅ Built with TypeScript, Electron, Python</p>
$15
Annual Revenue
2
Number of Customers
Expenses
$0.
Business Model
SaaS / Subscription model. The Chrome extension operates on a recurring subscription ($15/month or $180/year) processed through automated payment management (e.g., ExtensionPay / Stripe), granting users access to automated unfollowing, smart friend skipping etc.
Target Audience
TikTok creators, social media managers, digital marketing agencies, growth hackers, and active TikTok users looking to clean up their following list and optimize their follower-to-following ratio automatically.
Asking Price Reasoning
Priced at $300 (a standard 1.6x ARR valuation) for a fully functional micro-SaaS with paying subscribers, >90% profit margins, zero server costs, and a clean, Manifest V3 codebase running on autopilot.
Reason for Selling
Looking to hand this project over to a new owner who can dedicate more time to marketing and scaling it. I am currently focusing my time and engineering bandwidth on larger core projects, so I want to pass this fully functioning micro-SaaS.
Growth Opportunity
Cold Outreach & Marketing: Target social media marketing agencies and TikTok growth consultants. Multi-Browser Expansion: Port the extension to the Firefox, Microsoft Edge, and Brave Web Stores to unlock immediate cross-browser reach. Affiliate & Referral programs.
30 days free support from seller
Competitors
Manual unfollow tools and other browser-based TikTok automation extensions on the Chrome Web Store (such as TikTok Auto Unfollower or general social media clean-up tools). My extension differentiates itself by running entirely locally.
Tech Stack
JavaScript, TailwindCSS, CSS, HTML.
Traffic Metrics
Revenue Metrics
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